Porträt Jan-Niclas Reese, Product Owner

Product Owner · Neumünster · Remote

Jan-Niclas Reese

Building products that are understood.

Product Owner with a technical background and 13+ years in software development. As a freelancer I build websites, web apps and mobile apps – from first idea to release.

Profile at a glance

13+ years
In software development since 2013
15+ projects
From prototype to production release
1–2 days
Typical response time to project inquiries
10+ years
Certified Scrum Master (since 2016)

Services

Available for freelance projects

Websites, web apps, mobile apps and AI strategy – from idea to release.

Alongside my full-time role, I take on selected freelance projects – from first concept to production release. I combine product ownership with hands-on delivery and use modern AI tooling as part of my workflow to turn ideas into solid results more quickly.

I deliberately take on only one freelance project at a time – with fixed working windows and a reply usually within 1–2 working days.

More in the blog: Product Owner and AI

Websites & landing pages

Clear, fast websites that showcase your positioning, offer and sales flow – technically clean, SEO-friendly and built in your design language.

  • Concept, copy sparring and UI implementation
  • Modern stacks (React, TanStack, Tailwind)
  • SEO fundamentals, analytics and contact flow

Web apps

Internal tools, customer portals or MVPs for new product ideas – from requirements and data model through API to a usable frontend.

  • Discovery, user stories and prototyping
  • Frontend (React/TypeScript) and backend integration
  • AI-assisted workflows for shorter cycles – responsibility stays with me

Mobile apps

Mobile apps people actually want to open every day – from first idea to store release, backed by more than ten years of app development experience.

  • Native iOS with Swift and SwiftUI
  • React Native for cross-platform MVPs
  • Store release, reviews and ongoing evolution

AI strategy & adoption

Practical guidance on integrating AI into product work and development – from assessing value to introducing team workflows. Entry point: a one-day strategy workshop for a flat €1,900.

  • Selecting and rolling out AI tools that fit the workflow
  • Assessing where AI genuinely helps the team and process
  • Coaching and sparring for product owners and teams

Projects

Projects that show how I work.

From my own project to platforms in productive use – a selection of work that shows how I actually work.

Mountavia: die South-Col-Route am Mount Everest, eingezeichnet im 3D-Geländemodell, mit Höhenprofil und Lagerliste
Live · personal project

Mountavia

mountavia.com

A personal project I built on my own from the first idea to launch: 128 mountains in real 3D terrain from official elevation models, with documented routes that are drawn onto the mountain as you watch.

  • 137 terrain tiles baked from ten survey sources – from global 30-metre models down to 0.5-metre laser scans
  • Routes with camps, key sections and elevation profile; every line names its source and says what is computed rather than measured
  • No tracking, no cookies, no third-party resources – fonts, images and terrain are served from the site itself

React, React Three Fiber (WebGL), TypeScript, pre-rendered pages, custom build pipeline for terrain and route data

Product Owner · RR Software GmbH

A SaaS solution for education and event management – established in the market and in continuous productive use by customers.

Product Manager · REOS GmbH

A management platform for the real estate sector – already in productive use, further developed and product-managed by me.

Process

How a project comes together.

Transparent from first contact to delivery – in four clear steps.

InquiryRequirementsConceptDelivery
01

Inquiry

A short, no-obligation conversation about your idea, goal and scope.

02

Requirements

Clarifying requirements, users and priorities together so the solution actually fits.

03

Solution concept

A concrete proposal covering approach, effort and timeline – before any code is written.

04

Build & delivery

Development in traceable steps, with regular check-ins through to launch.

Flexible models to match your project:

  • Fixed-price project
  • Hourly
  • Retainer

You get a binding number once the scope is clear – the conversation before that is free.

How I work

Product work that holds up in practice.

More in the blog: Agile practice in the AI era

  1. 01

    Sharpening ideas and testing assumptions

    Starting point

    Early product ideas often rest on assumptions that haven't been validated yet.

    My contribution

    I use research, AI and quick prototypes to sharpen questions, make first solution paths visible and feed insights into further planning early on.

  2. 02

    Slicing and prioritising work sensibly

    Starting point

    Oversized or unclear initiatives make estimates unreliable and delay the delivery of usable value.

    My contribution

    I break requirements down into transparent work packages, clarify dependencies and prioritise together with the team by business value, risk and feasibility.

  3. 03

    Gathering feedback early and adjusting course

    Starting point

    The later a wrong assumption becomes visible, the higher the cost of correcting it.

    My contribution

    I set up early feedback loops with users and stakeholders, review interim results and adjust priorities when needed. That way we spot missteps early and invest deliberately in solutions that hold up.

UnderstandSliceLearn

About

From code to product.

I started as a developer – first with Objective-C and Swift on iOS, later on the web. Over the years the question "Are we building the right thing?" has interested me more than the pure "How do we build it?".

Today I work as a full-time Product Owner. I like teams that take responsibility, short feedback loops and products that explain themselves within a few clicks.

  • Users first

    Good products emerge where real problems become visible. I start with people and jobs to be done, not with features.

  • Engineering empathy

    More than 13 years around software development help me estimate effort realistically and work with teams on equal footing.

  • Clarity over buzzwords

    Plain language, clear priorities and roadmaps that still hold up three months in.

Focus

Focus between product, technology and delivery.

I connect business needs, technical feasibility and fast feedback loops into clear next steps.

DiscoverySwiftProduct OwnershipJiraStakeholdersMobile AppsReactRoadmapsChatGPTBusiness ValueUser StoriesSwiftUIRefinementsScrumFigmaAIPlanningFocusWeb AppsUXConfluenceKanbanObjective-CEfficiencyCodexDevelopmentn8nFeedbackAzure DevOpsPrototypingDeliveryClaude CodeFigma AIREST APIsGitLabWorkshopsRetrospectives

Career

Over 13 years between code and roadmap.

  1. since 2024

    Product Owner · RR Software GmbH

    Responsible for roadmap, prioritisation, requirements and the collaboration with customers, stakeholders and frontend and backend teams for a SaaS solution in education and event management. Accompanying the design process and UI/UX alignment are part of the role. The product is established in the market and in continuous productive use by customers.

  2. 2022 – 2024

    Product Manager · REOS GmbH

    Product responsibility for a management platform in the real estate space – discovery, roadmap and delivery. The platform was already in productive use; my role was its continued development and ongoing product management.

  3. 2018 – 2022

    iOS Developer · Haiilo GmbH (formerly COYO)

    Built a native iOS app for an employee experience platform from the ground up with Swift – from the first line of code to its App Store release.

  4. 2016 – 2018

    iOS Developer & IT Consultant · Bornholdt Lee GmbH

    Delivery of native iOS applications and consulting in customer projects – from technical concept to rollout.

  5. 2013 – 2016

    Apprenticeship as IT specialist for application development · Bornholdt Lee GmbH

    Entry into professional software development with a focus on web, mobile, databases and object-oriented engineering.

From the blog

How I think about product and AI.

Working with me means working with a view on where AI carries weight in product development and where it does not. Here it is, written out.

All posts

Frequently asked

Before you write.

Who owns the code after the project is done?

Once payment is complete, the source code and all usage rights transfer to you. That's set out in the proposal before we start – no surprises afterwards.

Do you also handle maintenance after launch?

Yes, on request. Many projects move into a maintenance or ongoing-development arrangement after release – scope and cadence are set together, based on what you need.

What project sizes are realistic?

From a focused landing page to product builds spanning several months – projects typically start at around €2,500. The projects and roles on this page are a good reference point; the free intro call is where we size it for your case.

When can you start?

I deliberately take on only one freelance project at a time – that is what keeps quality and response times stable. Whether a slot is open right now, and from when, I will tell you straight in the first call; I reply to enquiries within 1–2 working days as a rule.

Do you work as a hands-on builder or as a Product Owner?

Either, depending on what's needed: I can build hands-on myself, or take on requirements, prioritisation and coordination with your team as Product Owner – or a mix of both.

Contact

Available for freelance projects

Project idea or up for a conversation?

Whether it's a concrete project request for a website, web app or mobile app – or a conversation about product ownership and modern software development – feel free to write me what's on your mind.

13+ years in software development – including roles at RR Software, REOS and Haiilo.

What happens next

  1. I reply within 1–2 working days as a rule – including when I have no slot free at the moment.
  2. We spend 30 minutes on the idea, the goal and the constraints. Free, no obligation.
  3. You get a concrete proposal covering scope, effort and timeline – before the first line of code exists.

Usually a reply within 1–2 working days.

Or email me directly at kontakt@jnreese.de